AVIV

Biography

AVIV retrofits those warm and fuzzy first-time feelings you wish you could hold on to forever, penning the kind of affecting and arresting D.I.Y. pop that’s both nostalgic and prescient, like ‘90s alternative born post-social media. “I’m just a teenager who acts much older, still gets excited about little things, and really loves to over-analyze her emotions and put them into music,” she says. “I try to be true to myself with everything I do. The more AVIV the music is, the better.”

Her style of vintage visuals and background distortion is like getting lost in an ambrosial daydream, and that’s exactly what she intends while co-producing each track. Using a combination of grade-school-inspired props and an array of instruments in her live set, her sound takes simple pop beats and layers them with breezy, well-developed vocals to create perfectly arranged, uncluttered ballads.

At age six, she began to develop her voice as she studied piano, but her journey as a performer began in film, cast in roles for shows like American Gothic, L.M. Montgomery’s Anne of Green Gables, and Milk Kids. At age 10, AVIV shifted her sights to music, joining a band and learning to play guitar on her brother’s red electric Les Paul. AVIV grew up in a big family of four siblings, including her twin brother. Every Saturday, they went record shopping together on Queen Street in Toronto. Casual poetry transformed into songwriting as she regularly played her early compositions for friends and family.

Working with her big brother’s friend as co-producer, she regularly took the train to Montreal to visit them at McGill University and started to record music in 2020. Following “Cookie Dough,” her independent single “Girls In Red” claimed coveted real estate on playlists. “Frontlawn” and “Lonely Bitch” only increased her momentum with consistent organic growth.

She leaves off, “If my song takes you somewhere emotional, there’s nothing better to me. My music makes me answer my own questions – I hope they do the same thing for you.” More information will be released when available.

Stream & Purchase “Black Coffee (feat. OCTAVIO the Dweeb)” HERE

Spotify | Instagram | Facebook | Twitter | YouTube

AVIV retrofits those warm and fuzzy first-time feelings you wish you could hold on to forever, penning the kind of affecting and arresting D.I.Y. pop that’s both nostalgic and prescient, like ‘90s alternative born post-social media. “I’m just a teenager who acts much older, still gets excited about little things, and really loves to over-analyze her emotions and put them into music,” she says. “I try to be true to myself with everything I do. The more AVIV the music is, the better.”

Her style of vintage visuals and background distortion is like getting lost in an ambrosial daydream, and that’s exactly what she intends while co-producing each track. Using a combination of grade-school-inspired props and an array of instruments in her live set, her sound takes simple pop beats and layers them with breezy, well-developed vocals to create perfectly arranged, uncluttered ballads.

At age six, she began to develop her voice as she studied piano, but her journey as a performer began in film, cast in roles for shows like American Gothic, L.M. Montgomery’s Anne of Green Gables, and Milk Kids. At age 10, AVIV shifted her sights to music, joining a band and learning to play guitar on her brother’s red electric Les Paul. AVIV grew up in a big family of four siblings, including her twin brother. Every Saturday, they went record shopping together on Queen Street in Toronto. Casual poetry transformed into songwriting as she regularly played her early compositions for friends and family.

Working with her big brother’s friend as co-producer, she regularly took the train to Montreal to visit them at McGill University and started to record music in 2020. Following “Cookie Dough,” her independent single “Girls In Red” claimed coveted real estate on playlists. “Frontlawn” and “Lonely Bitch” only increased her momentum with consistent organic growth.

She leaves off, “If my song takes you somewhere emotional, there’s nothing better to me. My music makes me answer my own questions – I hope they do the same thing for you.” More information will be released when available.

Stream & Purchase “Black Coffee (feat. OCTAVIO the Dweeb)” HERE

Spotify | Instagram | Facebook | Twitter | YouTube